About

I’m Nevena, a Product Designer with over a decade of experience. I specialize in managing complex Figma design libraries that streamline team workflows and developing custom Framer websites to minimize development overhead. My goal is to create seamless digital experiences that balance user needs with technical efficiency and business goals.

Work Experience

Product designer

May 2019 - present

May 2019 - present

  • Collaborated with cross-functional teams to design advanced features and complex workflows

  • Conducted UI/UX research to inform high-impact design decisions

  • Built and maintained reusable component libraries and scalable design systems in Figma

  • Designed user-centric features enabling service technicians to locate, monitor, and delegate job requests efficiently

  • Advocated continuous design improvements to optimize platform usability

  • Developed intuitive appointment-tracking tools for subscribers

  • Designed clear, user-friendly plan and coverage interfaces for subscribers

  • Delivered 50+ high-converting landing pages, improving conversion rates by up to 10%

  • Improved design workflows and outcomes by transitioning processes to Framer

Visual designer

August 2015 - May 2019

August 2015 - May 2019

August 2015 - May 2019

  • Collaborated on B2B and B2C platform solutions and responsive interfaces for web, tablet, and mobile

  • Produced graphics and illustrations to elevate product marketing and visual identity

  • Led art direction and created social media content that increased audience engagement and strengthened brand presence

  • Managed and mentored two junior designers to ensure design consistency and on-time delivery

  • Participated in user research and interface design strategy

  • Developed cohesive visual strategy, storyboards, and graphic assets; trained colleagues on storyboard and art-direction best practices

    Clients: Telemach, MTS, SBB, Mondo, N1, Sport Klub, Beograd Živi, Hemofarm

Graphic designer

2015 (6 months)

2015 (6 months)

  • Designed flyers and posters for major campaigns and prepared print materials for production

  • Created compelling social media visuals to support marketing initiatives

    Clients: Schweppes, L’Oréal, Coca‑Cola, Carnex, Delhaize